Join the Longest Day 2019 Celebration



Across the globe, thousands of people will participate in The Longest Day 2019 event sponsored by the Alzheimer’s Association in an effort to raise awareness and funds to end Alzheimer’s disease.  On June 21st, the summer solstice, teams will participate from sunrise to sunset in activities they love such as walking, baking, dancing, golfing, exercising, and more to raise money as well as honor someone with Alzheimer’s.  While officially on June 21st, people also use their creativity and passion to raise funds and awareness for the care, support and research efforts of the Alzheimer’s Association throughout the year.  

If you wish to participate in this worthy cause, there are several ways you can do it.  You can simply make a donation to the Alzheimer’s Association, or if your friends, neighbors, or a business is sponsoring an event, you can donate directly to them.  The Alzheimer’s Longest Day webpage makes it easy to search for a particular organization or a friend’s event.  If you wish to find an activity to join and help raise funds, you can search on the website for a group near your home. 
 
The other thing you can do is to start your own The Longest Day event and fundraiser.  The Alzheimer’s Association just asks that all participants register.  Once you do, they will provide you with a fundraising webpage, and their staff and volunteers will be there to encourage and support you each step of the way.  Your participant kit will include useful tips and tools to help you turn your activity into a fundraiser and show you effective ways to reach your goal.  

One of their tips includes creating a Facebook Fundraiser as a quick and efficient way to reach everyone in your network.  You will also be given ideas on how to use posters and fliers to support your fundraising efforts and an email template that you can copy and send to everyone on your contacts list.  The kit will also provide ways to connect with other participants in order to share ideas and to get inspiration from one another. 

If you are wondering how the Alzheimer’s Association uses the money raised by The Longest Day events, 77% of the funds go toward Alzheimer’s care, support, research, awareness and advocacy.  Another 17% is used toward fundraising, and the remaining 6% to administrative costs.  This exceeds the rigorous standards set by America’s most experienced charity evaluator, the Better Business Bureau Wise Giving Alliance. The Association also holds a National Charity Seal from the Alliance.  It is nice to know that the money you raise really does make a difference in the lives of those facing Alzheimer’s.

MorningStar at Jordan Creek proudly provides the very best in senior living with our unique mission statement of “to honor, to serve, to invest.”  With a foundation built on honoring God, valuing all seniors and selecting staff with a felt calling to serve, we create a true home for residents amid a beautiful setting.  Please schedule a tour to discover the finest assisted living and memory care in the West Des Moines area.


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